![]() I talked with Simmons at Ringer headquarters in Hollywood’s Sunset Gower studios last week it’s the first extended interview he’s done since his launch last year. ![]() Instead, he went off on his own, using seed money from HBO, which was quickly augmented by ad revenue from a network of successful podcasts (SeatGeek, his first significant podcast sponsor last year, has just re-upped through 2017). There aren’t a lot of first-year startups that can say that, but Simmons is running a unique startup, based around his personal brand, built up over years at ESPN, where he turned an online column into a powerful fiefdom.ĮSPN fired him in 2015 - a move it announced in the New York Times - and then Simmons spent months considering new homes from suitors as varied as CBS, Vice and Yahoo. ![]() “The one thing that’s not a problem for us is money.” Really? “Fuck yeah,” says Simmons, slouched comfortably on a couch in his office/podcast studio. But Simmons says it is already making money - enough to support a staff of 65 full-time employees. The Ringer, his sports+pop culture website and podcast network, is still finding its footing. So how’s the media company going? Just fine, Simmons says. ![]() ![]() Now the TV show is gone, cancelled by HBO while its first season was still playing out. Last year Bill Simmons launched a media company and a TV show. ![]()
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